Food4MyHoliday approached us as they needed help with their online presence. After detailed conversations with the business owners, Fuel performed a comprehensive analysis of the previous website and found several areas that required upgrading in order to improve user experience. We recommended that Food 4 My Holiday should upgrade the websites payment integration, improve page loading times and ensure that the website worked effectively across all devices.
With these improvements in mind, Fuel carefully devised a strategy to overhaul the website from the ground up. Working closely with the client, we thoroughly tested and considered many different e-commerce platforms until found the perfect platform which met our clients complex requirements.
With the perfect e-commerce platform signed off and Food 4 My Holiday’s peak summer season rapidly approaching, work quickly progressed launch of the new site.
Our results for Food4MyHoliday:
With the launch of the new online store, it’s improvements were quickly noticed. A new invoicing structure meant that staff could assemble orders much faster and with a greater level of accuracy. Improvements to the shops categories meant that products could be added to the store in a much more sophisticated manner. Most importantly, these improvements to the website were recognised by the customer, as Food 4 My Holiday has been rewarded by an unprecedented increase in sales by 50% (based on the same period in the previous year).
More about Food4MyHoliday:
Food4MyHoliday is a unique food shopping service serving self-catering guests holidaying in Cornwall and parts of West Devon.
Food4MyHoliday proudly champions high quality Cornish food and drink, and provides an unparalleled delivery service. Not only does Food4MyHoliday hand-pick, pack and personally deliver the best quality produce to guests nationwide, they also unpack everything on arrival and put all chilled and frozen goods away!